To celebrate the 50th Anniversary of the Van Gogh Museum, Pokémon and the Van Gogh Museum have launched an official collaboration aimed at introducing new audiences to the work of Vincent van Gogh. Both Vincent van Gogh’s work and Pokémon have a special connection with Japanese art and culture. Japanese prints had a profound impact on Vincent’s art and on his worldview. You can visit the Pokémon and Van Gogh Museum collaboration from Sept. 28 until Jan. 7, 2024, at the Van Gogh Museum, Amsterdam, Netherlands.
There are several activities that you can do there such as:
- ‘Pokémon at the Van Gogh Museum’ presentation (permanent collection, floor 1)
- A Pokémon Adventure activity (6 years+, activity leaflets are handed out at the Atrium)
- Pokémon x Van Gogh online learning material – Van Gogh at School (Upper primary lower secondary education level)
- ‘How to draw Pikachu’ video guide (Restaurant Rietveldgebouw 0)
‘Pokémon at the Van Gogh Museum’ presentation (permanent collection, floor 1)
Several of Vincent van Gogh’s most famous works from the permanent collection of the Van Gogh Museum served as inspiration for six paintings made by artists from The Pokémon Company. Examples include, Pikachu shown in a work that is inspired by Self-portrait with Grey Felt Hat (1887), the Pokémon Sunflora is hidden in a variant of Van Gogh’s famous Sunflowers (1889), and you can find Snorlax and Munchlax relaxing in a work inspired by The Bedroom (1888). You can admire these six specially created paintings on the first floor of the Rietveld building (Rietveldgebouw)
A Pokémon Adventure activity (6 years+, activity leaflets are handed out at the Atrium)
A Pokémon Adventure leaflet will lead visitors along the works by Vincent van Gogh that served as inspiration for the paintings in the six-piece special presentation, Pokémon at the Van Gogh Museum. During the activity, visitors will discover the museum and the stories behind the paintings. Once participants complete the Pokémon Adventure activity, they can hand in their completed leaflet for a special Pikachu x Van Gogh Museum promo card (subject to availability). The Pokémon Adventure leaflet is available in both Dutch and English.
Pokémon x Van Gogh online learning material – Van Gogh at School (Upper primary lower secondary education level)
Vincent greatly admired everything related to Japan, and Japanese prints taught him to look at the world differently. The use of flat planes of strong colors, everyday subjects and attention for detail in nature spoke to him. Using the Pokémon x Van Gogh collaboration as a starting point, pupils will learn about the connection between Van Gogh and Japan, and about how inspiration can work in two directions. The teaching materials are available in both Dutch and English.
‘How to draw Pikachu’ video guide (Restaurant Rietveldgebouw 0)
A guided video activity will be available within the museum which teaches visitors how to draw the fan favorite Pokémon Pikachu and encourages them to try it for themselves.
You will also get the chance to obtain a Pokemon Center x Van Gogh Museum merchandise ranging from Pikachu Plush, Trading Card Game sleeves, and even get a special Pikachu promo card. The special promotional ‘Pikachu with Grey Felt Hat’ trading card inspired by Vincent Van Gogh’s ‘Self Portrait with Grey Felt Hat’ will be available as a gift with purchase items with all Pokémon Center x Van Gogh Museum products.
Here are some of the images of the merchandise and the special Pikachu Promo card:
Credits to @thewossy (Twitter)
You can visit the official Pokemon Center website to pre-order or visit the Van Gogh Museum shop for an exclusive range of Pokémon x Van Gogh Museum merchandise featuring art from the collaboration.
What do you guys think of this collaboration? I really think that this is a great chance to obtain a very exclusive product as both Van Gogh and Pokemon are widely known. This collaboration can also be a chance to introduce Pokemon to new people as Pokemon TCG has a wide variety of artwork.
Comment down below to share your thoughts!
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